What is SEO in technical terms?
Technical SEO refers to the optimization of a website's infrastructure to help search engines crawl and index it more effectively. It focuses on the backend aspects of a website rather than the content itself. Here are some key points and benefits of technical SEO: Key Points of Technical SEO: 1. Crawlability : Ensures search engines can easily crawl your site. This includes optimizing your robots.txt file and XML sitemaps . 2. Site Speed : Improving page load times enhances user experience and is a ranking factor for search engines. 3. Mobile Optimization : Ensuring your site is mobile-friendly is crucial, especially with Google's mobile-first indexing. 4. Secure Connections : Implementing HTTPS to secure data transfer boosts trust and can positively impact rankings. 5 . Structured Data : Using schema markup helps search engines understand your content better and can enhance your listings with rich snipp...